Conquer your financial sins this Dussehra

Conquer your financial sins this Dussehra!

The festival of Vijay Dashami, or Dussehra, symbolises the victory of good over evil.

There are four yugas widely accepted in Hinduism, Satya Yug, Treta Yug (Ramayana), Dwapara Yug (Mahabharata) and Kal Yug(Present)

In Satya yug, the fight was between two worlds (Devalok & Asuralok). Asuralok being the evil was a different World.

In Treta yug, the fight was between Rama and Ravana, both rulers from two different Countries.

In Dwapara yug, the fight was between Pandavas and Kauravas, both good and evil from the same family.

Kindly note how the evil is getting closer, For example, from a Different world to a Different country to the same family.

Now, know where does the evil reside in Kal yug?

It is inside us. Both good and evil live within us. The battle is within us.

Who will you give victory to, your inner goodness or the evil within?

The idea is how do we discipline ourselves and control the evil and demons within.

This Dussehra, how about first gaining victory over the financial demons of your life?

How about taking a pledge to get rid of the poor financial habits that damage your long-term wealth?

We all make several financial mistakes in our investment journey. Lets review our financial journey this Dussehra and take corrective action.

The 10 Financial Mistakes we all commit

1. Learn to be frugal
When Lord Rama along with Lakshmana and Sita were exiled for 14 years, they had to live a simple life, as opposed to the luxurious lifestyle of the royal palace; Lord Rama accepted his fate and maintained composure. Lets learn from Lord Rama, who even as a crown Prince, he did not mind sacrificing the luxuries and living a simple life during his period of exile.

You should also learn to be frugal in your spending. Learn to live in less than what you earn. By saving wisely, spending cautiously and investing smartly; you can apply financial discipline to cater to your current and future needs as well as your family’s needs. One way of inculcating and nurturing financial discipline within you is by firmly following a financial plan, avoiding overspending at all costs and investing in a regular manner.

2. Plan a strategy, don’t act on a whim
After Sita’s abduction by Ravana, Lord Ram didn’t act on impulse. The legend speaks of Lord Ram taking time out to plan his strategy. He had it all in his mind as to where and how they would proceed to Lanka and rescue Sita.

You need to do something similar when dealing with money. Earning returns on your investment is not an easy task unless you plan it well. Ensure, that you have it all written down or at least have a mental framework. Take into consideration all the costs and risk while making this plan as well.

3. The power of conviction
Another important lesson to learn is the power of conviction. The entire Vanarsena had full faith in Lord Ram. That is how Ram Setu, the bridge connecting to Lanka was built by the Vanarsena. There is a famous tale of how they used to write the name of Ram on each stone or boulder they used to throw in the ocean and the stone used to stay afloat and not sink. This formed the foundation of the Ram Setu. This is the power of Conviction or faith. You need to also have a similar conviction in the Equity markets and your advisor. This conviction will take you across the ocean to victory and towards your financial goals.

4. Don’t look for shortcuts
Lord Rama fought the war with patience and perseverance and never thought of giving up or looking for short cuts.

The incidents in the Ramayana signify the importance of being patient and perseverant in the hardest of times. In your life too, you may face financial hardships or you may find it difficult to avoid unnecessary expenditure. As an investor, you may get impatient while watching your money grow or market ups and downs can test your patience to its extreme. This may force you to quit investing any further and derail you from achieving your financial goals. Irrespective of the above mentioned incidents; you must be patient and perseverant at all times.

5. Engage Specialists for different fields
Lord Rama consulted his advisors regularly and made strategy in consultation with them. He did not fight all the warriors himself but had specialists for each of the opposition warriors. Similarly don’t fight the battle alone. Consult your advisor and specialists and deploy funds in different asset classes to meet different goals. Diversify to reduce the risks.

6. Get rid of bad decisions
Burning the effigy of Ravan is symbolic of the victory of good over evil. In a similar fashion drawing analogy from this festival, we should get rid of our bad financial decisions. Review your portfolio and re-jig the same for a better financial plan than the one you have.

Credit card debt must be paid off;Expensive insurance can be replaced for cost effective and adequate Term policy. A home loan interest rate can be re-negotiated for a more competitive one. Or simply sell any bad investments in order to stop further loss. Whatever be the intensity of the bad financial decision, the essence is to let the bad be burnt so that good can prevail in our financial plan.

7. Start a new Chapter
After defeating Ravana and rescuing Sita, Lord Ram returned to Ayodhya to start a new chapter of his life. You need to do the same with your finances. When your money comes back with returns at the maturity of its term, it is now on you to make a new beginning. You choose to use it or reinvest it will determine your future, so use it wisely.

The festival of Dussehra symbolizes the victory of good over evil. The mythological stories of Lord Ram killing evil Ravana and Goddess Durga’s victory over Mahishasura teach us to curb our greed and throw away the bad intentions.

Draw some financial planning lessons from the auspicious occasion of ‘Dussehra’ and take charge of your finances while enjoying the festivities.

Happy Dussehra! Hope this festival brings joy, success, financial freedom and happiness to you and your family.

Happy Investing!

Stay blessed forever.

Sandeep Sahni

Note: All information provided in this blog is for educational purposes only and does not constitute any professional advice or service. Readers are requested to consult a financial advisor before investing as investments are subject to Market Risks. About The author

About The author

Sandeep Sahni

Sandeep Sahni

After completing his schooling from St. Johns, Chandigarh (Class of 1980) and Modern School, New Delhi, (Class of 1982) Sandeep did his B. Com (Hons.) from Shri Ram College of Commerce, Delhi University (Class of 1985)

Sandeep is an alum of IIM Lucknow with a Post Graduate Degree (MBA class of 1988).

He has also written two books, ‘Dear Son, Life Lessons from a Father’on the teachings of Life and the Second book which he has Co Authored titled, ‘What My MBA Didn’t teach me about Money’ on the Human and Financial perspective of money.

He has a rich work experience and started his career as a corporate man with Asian Paints after IIML. He has a rich experience covering the FMCG, Food Distribution, Cold Chain, Logistics, and Hospitality Industries. He is currently in the Wealth Management and Personal Finance domain. He has a passion for finance and is an active speaker on topics in finance. The stories he narrates strike a chord close to his heart, as they are based on events from his own life. He believes in a holistic view of Personal Finance.

Sandeep’s investing experience and study of the Financial Markets spans over 30 years. He is based in Chandigarh and is advising more than 500 clients across the globe on Financial Planning and Wealth Management.

He has promoted “Sahayak Gurukul” which is an attempt to share thoughts and knowledge on aspects related to Personal Finance and Wealth Management. Sahayak Gurukul provides financial insights into the markets, economy and Investments. Whether you are new to the personal finance domain or a professional looking to make your money work for you, the Sahayak Gurukul blogs and workshops are curated to demystify investing, simplify complex personal finance topics and help investors make better decisions about their money.

Alongside, Sandeep conducts regular Investor Awareness Programs and workshops for Training of Mutual Fund Distributors, and workshops and seminars on Financial Planning for Corporate groups, Teachers, Doctors and Other professionals.

Through his interactions and workshops, Sandeep works towards breaking the myths and illusions about money and finance.

His passion has driven him towards career counselling for young adults and mentoring the youngsters on achieving their life goals and becoming “Successful Humans”

He also writes a well-read blog;

He has also conducted presentations, workshops and guest lectures at professional colleges and management institutes for students on Financial Planning and Wealth Creation.

He can be reached at:

+91-9888220088, 9814112988,

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